MPowered Mortgages launches digital assistant for brokers

The Alexa-style tool gives brokers real-time answers to criteria-related questions.

Related topics:  Mortgages,  Technology
Rozi Jones | Editor, Financial Reporter
28th January 2025
a woman's hands holding a mobile phone, showing chat bubbles
"Brokers can now simply pick up the phone, dial the dedicated number, and receive instant support on MPowered’s residential lending criteria."
- Stuart Cheetham, CEO of MPowered Mortgages

MPowered Mortgages has launched a voice-activated digital assistant that brokers can call to get real-time answers to criteria related questions.

Similar to the way you would ask Alexa or Siri a question, MPowered’s new digital assistant will answer any questions the broker has relating to MPowered’s lending criteria, avoiding the need to speak to a human agent. 

MPowered has invited its network of brokers to participate in a soft launch of the new digital assistant which involves them calling an AI-powered phone line and sharing their feedback. This input will help to refine the technology ahead of its full market rollout.

The latest tool builds on the launch of Criteria Genius, a chatbot which uses large language models to answer complex criteria questions.  

Stuart Cheetham, CEO of MPowered Mortgages, commented: “Our highly experienced team of AI engineers are constantly finding ways that they can use AI to improve brokers experience with us and this is the latest of our innovations. Brokers can now simply pick up the phone, dial the dedicated number, and receive instant support on MPowered’s residential lending criteria. It’s like having a lending expert on speed dial.” 

More like this
CLOSE
Subscribe
to our newsletter

Join a community of over 30,000 intermediaries and keep up-to-date with industry news and upcoming events via our newsletter.