Rosemount’s advisers will now have access to Atom's full range of mortgage products.

The annual rate of house price growth slowed to 4.1% in January, compared with 4.7% in December.

The Society has increased the maximum LTV and enhanced its limited company lending criteria.

The bank is also temporarily withdrawing its green remortgage range for residential and buy-to-let customers.

The lender has expanded its £0 fee option and introduced a new £1,495 fee.

Rates have reduced by up to 0.15%.

The products feature no upfront costs with rates from 5.89%.

Residential mortgage approvals also increased in December.

"Financial stability is a foundation for growth. There isn’t a trade off in a fundamental sense", Bailey said.

The brothers have a combined five decades of financial services experience.