91% of financial advisers and planners have seen their clients become 'more demanding' in the services they provide.

The lender has also added an HMO and Airbnb product to its second charge buy-to-let product range.

The latest cuts apply to five-year fixed rate and tracker mortgages.

Rates start from 6.19% for a two-year fixed rate.

The regulator found that some firms were not taking account of the needs of their customers.

Pepper can now release funds where a customer’s first charge mortgage is held with one of 21 approved lenders.

Inflation came in below economists' forecasts of 3.5%.

The products are the first to be launched by Responsible Lending since Royal London acquired the Responsible Group.

The scheme launched last month and uses the completion incentive budget offered by housebuilders to offer a lower interest rate mortgage.

The Mortgage Industry Mental Health Charter recently achieved its 100th signatory.