L&G Home Finance launches API integration with Advise Wise

L&G’s API link will allow advisers to manage lifetime mortgage applications through its adviser platform.

Related topics:  Later Life
Rozi Jones | Editor, Financial Reporter
5th February 2024
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"The link will not only save advisers having to rekey client information, but it will also streamline the overall application process."

Legal & General Home Finance has launched an API link with the Advise Wise Platform, allowing advisers to manage lifetime mortgage applications through its portal.

API links help improve the adviser journey by allowing different pieces of software to share information with them in real time, including enabling advisers to carry out due diligence research quickly and efficiently.

L&G Home Finance’s partnership with Advise Wise will allow advisers to search and recommend interest roll up and optional payment lifetime mortgage products for their clients, as well as providing research filters to meet individual customer needs. The platform will also enable advisers to request multiple Key Facts Illustrations (KFI) instantly across L&G Home Finance products.

It follows Legal & General Home Finance’s recent API links with software provider Iress and later life lending platform Air Sourcing.

L&G Home Finance recently introduced a new personalised approach to lifetime mortgage pricing to help provide customers with the best possible rate for their specific circumstances. The provider also recently launched a payment term lifetime mortgage (PTLM) to improve the options available for borrowers over 50.

David G Jones, distribution director at Legal & General Home Finance, said: “Our seamless API link with Advise Wise is one of several innovations we’ve recently introduced to help advisers effectively support their clients. The link will not only save advisers having to rekey client information, but it will also streamline the overall application process.

“Lifetime mortgages play a significant role in long term planning, and we are constantly working to make our products more accessible to advisers. As the market evolves, alongside new technologies, we aim to create more links on adviser sourcing sites.”

Benjamin Wells, head of product and development at Advise Wise, added: “Advise Wise remains at the forefront of innovation in the financial advisory space, and the introduction of Instant KFIs for Legal & General plans is a testament to the company's dedication to simplifying processes and empowering advisers. This enhancement on the Advise Wise Platform represents a further significant step forward in providing advisers with the tools they need to deliver exceptional service to their clients efficiently."

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