"Gina is highly regarded amongst the broker community, particularly in the East and West Midlands where she has cut her teeth in her last two roles. "
- Darren Deacon, head of intermediary sales at Family BS
Family Building Society has expanded its team of business development managers (BDMs) with the appointment of Gina England.
Gina will cover the East and West Midlands and joins from the Coventry Building Society where she held a similar position for two years.
She started her career in financial services working for Lloyds Banking Group's commercial division before joining Hinckley and Rugby Building Society as a BDM.
Darren Deacon, head of intermediary sales at Family Building Society, said: “We’re delighted that Gina has joined our team of nine BDMs. Gina is highly regarded amongst the broker community, particularly in the East and West Midlands where she has cut her teeth in her last two roles.
"Gina has taken over my old patch and I will now be able to concentrate fully on sales and strategy for the Society."
Gina England added: "I look forward to introducing Family Building Society and its products to the brokers I know well. I really enjoy being out and about - meeting brokers and helping them with the more complex cases which are often underserved by the bigger lenders. In addition to helping first-time buyers onto the property ladder, the wide range of Family's products are tailored for expats, buy-to-let landlords, the self-employed and those coming up to and in retirement.
“Our joint borrower sole proprietor product is a prime example of how we can help with intergenerational lending. Parents and grandparents (or even aunts, uncles or siblings) can support younger family members with affordability helping them to get onto the property ladder. And in reverse, if retired parents want to stay in the family home but are struggling with affordability on pension income - they can be helped by their adult children. It's very rewarding to work with brokers to find solutions to those parents who neither want nor need to sell the family home."
